You may be in for a long wait unless you know how to create pages that target specific keywords. If you want to be seen when people do a search for a certain keywords / phrase, you must create a page that specifically repeats that phrase multiple times and has content specifically geared toward that theme. The key is to rank well on keywords that people are searching for and that also apply to your Web site's content.

Increasing traffic to your Web site using "DOORWAY PAGES" is quite simple and really is effective. The secret is NOT simply making use of Meta Tags (although, they can help somewhat) or trying to include every keyword under the sun on your home page. The secret is to create very FOCUSED pages, commonly called "doorway pages." That's because you create these pages to act as doorways to your web site.

Doorway page is an easy way to take control of your search engine position. The key is to make sure you have real and valuable content on this page just like any other page on your web site.

Also known as signpost, portal or portal page, gateway page, jump page, bridge page or entry page.

A doorway page is simply a web page specially designed as an entrance to a website. It has been designed primarily for search engines, not for human beings, so it may present information to the spider, but obscures it from a casual human viewer. The doorway page is one way to get your website presenting one face to the spider while another to human viewers.

The optimized keywords / Phrase packed doorway page is to be submitted to a search engine (spider) to give the relevance-algorithm of that particular spider the data it needs, in the format that it needs it, in order to place a site at the proper level of relevance for the topics in question. (This determination of topical relevance is called "placement".)

There are several reasons why one might want to do this. One is that the author may not want to publicly disclose placement tactics. Another is that the format that may be easiest for a given spider to understand but may not be the format that the author wishes to present to his viewers for aesthetics. Still another may be that the format that is best for one spider may differ from that which is best for another. By using doorway pages, you can present your site to each spider in the way which is known or thought to be best for that particular spider.

Doorway page is designed solely to gain high rankings in search engines, that means it is created not only with the purpose of being "spidered", but also with the purpose of getting your website optimized focused on a few of your keywords. Thus it can bring your website with high ranking in Search Engines, website Search Engine friendly and valuable content for your visitors.

So, somewhere creating doorway page is a powerful way to increase your website traffic.

No one wants to get in trouble with the search engines in using doorway page, since the page is to be submitted to a search engine (spider) to give the relevance-algorithm. But in fact search engines MAY frown up your specifically designed doorway page and return your a poor score instead of adding your website additional weight. Really it runs counter to you initial target.

So, to create a really powerful doorway page, you must prevent your website from the following situations that considered from the search engines’ point of view to be the most blatant of spamming techniques:

No yet. Still the best way to get listed on search engines and directories is to create a content rich site, optimized Meta tags website.

As stated very clearly at a recent search engine conference, “Content is king.” That's the one point on which all search engines (and directories) agree.

If all of your pages have been provided valuable content and specifically designed to rank high in the search engines, you won't have any need for a doorway page. Your content and web design should stand on its own.

Therefore, focus on delivering content within your website. Work smart. Intelligently optimize your pages. And, most importantly, give the engines what they want - content-rich information pages - and they’ll likely give you what you want; top rankings for your selected keywords and phrases.